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HOW TO LEAVE AMAZON AS A SMALL BUSINESS (Without Losing Sales)

HOW TO LEAVE AMAZON AS A SMALL BUSINESS (Without Losing Sales)

If you’re ready to cut ties with Amazon and reclaim more control over your business—congrats. That’s a bold move and a power play. But let’s make sure your transition is seamless, strategic, and doesn't leave your customers (or your income) hanging.

Here’s a clear checklist of what to do before you officially say goodbye:

1. Download or Copy All Reviews

Your Amazon reviews are social proof gold. Don’t let them disappear. Screenshot them, save them into a Google Doc, or use a review migration tool if you’re shifting to a new platform.

2. Copy All Your Product Descriptions

Even if you wrote them, Amazon owns the listing format. Save your original copy to reuse and refine for your website or email marketing.

3. Immediately Delete Any Dropship SKUs

The SKUs you fulfill that arekt shipped via Prime can immediately go. Its a great way to make a concrete decision you are leaving. Clean them out early to avoid complications.

4. Take Inventory & Make an Offer

Take a physical count of your remaining stock and use it to create an exclusive offer—limited bundles, last-chance pricing, or subscriber-only access—to reduce leftover inventory and boost revenue.

5. Email or Post to Your Community

Your customers deserve to know first. Be transparent and frame it as an upgrade, not a setback. Let them know where and how they can continue to support your brand.

6. Set Your Termination Date

You don’t want to ghost your store or wait until Amazon sends the dreaded “Inactive” email. Set a hard exit date and work backward to build your exit strategy. It takes about 14 days for Amazon to pay you out, act accordingly. 

7. Officially Close Your Store: Our offical date is May 1st.

This is your clean break. Make it official.

9. Back Up Reports & Financial Statements

Download your settlement reports, tax documents, and sales data. Amazon deletes this after a while—and trust us, you will need it.

10. Update Any Apps or Tools Linked to Amazon

From shipping platforms to inventory systems, make sure nothing breaks post-exit.

11. Review Your SEO Strategy

If Amazon was your main traffic driver, now’s the time to start writing keyword-rich product pages, blog posts, and FAQs on your own site.

12. Prep for Questions

Create a short FAQ or Instagram Story highlight to answer questions like “Why did you leave Amazon?” or “Where can I buy now?”

Pro Tip: Offset the Transition

Ask yourself: How are you going to replace that visibility and revenue?

Here are a few ideas:

Create or expand your direct sales channel (website, email list, or subscriptions).

Partner with aligned brands or platforms for visibility.

Increase engagement on channels where you own the audience (like your newsletter or social media lives).

Run a “Goodbye Amazon” campaign with exclusive perks for your community.

Leaving Amazon isn’t just a logistics decision—it’s a mindset shift. It’s a move toward ownership, direct connection, and intentional growth. So take the leap, but take it with a plan.

Need help with your messaging, offer creation, or communicating this move to your community? I got you. 

Love this type of tips, there's plenty more join my waitlist for my Anti-Hustle Blueprint Masterclass.

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